Prym Intimates steps into the future of lingerie accessory shopping with launch of eCommerce platform

2 August 2022

Prym Intimates has revealed its new online shopping platform mysoftseal.com offering a ‘one-stop solution’ for customers’ every lingerie accessory need.

Prym Intimates is the world’s leading manufacturer of customized lingerie accessories to the global lingerie market. The company’s new online platform aims to be a cost effective and efficient B2B eCommerce service offering an extensive range of innovative lingerie accessories. This includes Hook and Eyes, Rings and Slides, Bra Wires, and Ribbon Bows among a host of other products.

A Prym Intimates spokesperson said: “Experience the future of lingerie accessory shopping”

“Whilst we continue to maintain and uphold the legacy of infusing exclusive quality to all our merchandise, the launch of this platform provides our customers with the best shopping experience.”

Customers can order as little as 50 items without any surcharge and have the option of customising the measurements and colours with a selection of more than 2,500 shades from the PANTONE® colour library.

Among available products is the revolutionary SoftSeal Hook & Eye which covers the harsh sealed seams with a softer fabric. This offers a softer touch to the skin thanks to inverted sealed edges and a microfiber feel.

Further available accessories include rings and slides with comes in a diverse range of high quality plastic, nylon coated metal, electroplated rings, slides, hooks and other fasteners. These also come in a range of designs, shapes and sizes.

A range of metal underwires, ribbon bows and shoulder straps can also be purchased.

Once payment is made via an online gateway using a credit card, the customised order is shipped to the doorstep of the customer through a courier service.

In the initial stage, Prym Intimates is making its products available online to customers of The European Union and UK. However, customers can order deliveries to any destination. In its next phase, the company aims to cover USA and ultimately reach global expansion.

Customers are encouraged to “avail themselves” to a host of benefits by shopping through the mysoftseal.com platform.