Tencel has made the two themes of comfort and sustainability central to its production of high-end lace lingerie
Two trends that seem to dominate the intimate industry in recent times are sustainability and comfort. Tencel understands this, and the company has made the two themes central to its production of high-end lace lingerie. In fact, the company produces a variety of pieces, from underwear, bras and lace lingerie to sleepwear, pyjamas and body-suits. To find success, Tencel ensures its clothes are sustainable and of course, comfortable.
The impact of the Covid-19 pandemic led many consumers in the lingerie industry to rearrange their properties, which many believed pushed consumers towards pursuing clothes that were casual and comfortable. Thus, comfort has reportedly become a key component when purchasing clothing, especially when it comes to underwear and intimate clothing. However, as many innovative brands have shown us, comfort should not come at the expense of style and expression, as the same is said for Tencel.
To achieve its sustainable goals, Tencel uses specially-designed fibres that are a perfect find for customers who want products with long-lasting quality and low environmental impact. The company uses lyocell and modal fibres for its products, which help guarantee comfortable clothing, namely lace lingerie and loungewear. As put by Drapers, this is “ideal for this updated way of dressing when blended with traditional intimatewear fibres such as cotton, silk and synthetics.”
Tencel does not just make its own innovative products. The brand also works with a variety of big name players in the industry, such as Hanro and Victoria’s Secret.
How Tencel became a leading name in sustainable lace lingerie
Austrian manufacturer Lenzing Group markets its products under the Tencel name. The international group produces wool-based modal fibres, lyocell fibres and filament yarn, which are all widely-used in the textile industry.
Tencel’s fibre material was first produced nearly 30 years ago, in 1992. The fibre is formed from eucalyptus wood pulp, which is sometimes mixed with other textiles fibres like cotton and polyester. Since some modal fibres are produced with Micro technology, owned by Lenzing Group, which gives them a fine texture and thinner yarns, which are used to create light woven fabrics.
This modal fibre was first integrated into the Tencel brand back in 2018. In recent times, the company has innovated with micro-touch warp knits. These create soft and absorbent fabrics, including new types of lace, which is an ideal fabric for underwear that is comfortable, as well as woven-fabric items and lingerie.
How Tencel sources sustainable solutions
Tencel’s fibres are reportedly made with responsibly-sourced wood and sustainable production processes. Thus, the fibres are fully biodegradable in land and water, as well as industrial conditions within 90 days. The fibres are also compostable, water efficient and traceable too. In 2020, the company launched carbon-neutral versions of its lyocell and modal fibres. This helps lingerie and loungewear brands in their pursuit to lower their carbon emissions and impact.
The company also offers its innovative Refibra technology, which upcycles waste into new fibres, to other companies so that they can recycle and reuse their textiles. This makes the textile industry more circular.
There are also health benefits to Tencel’s unique materials. Tencel fibres feature built-in moisture management, which can reportedly aid the body in regulating your temperature. The fibres are designed to absorb moisture, which makes the fabric breathable and “supports the body’s natural thermal regulation,” as put by Drapers. This helps keep wearers cool in warm weather and vice versa too. This also decreases the chance of bacteria growing.